Movado is a distinguished Swiss watch brand celebrated for its minimalist elegance, precision craftsmanship, and the iconic Museum Dial, designed by Nathan George Horwitt in 1947. Founded in 1881 by Achille Ditesheim in La Chaux-de-Fonds, Switzerland, the name "Movado" translates to "always in motion" in Esperanto, embodying its innovative spirit. The brand gained global recognition for its sleek, artistic designs, blending modernity with timeless appeal. The Museum Watch, featuring a solitary gold dot at 12 o'clock, symbolizes the sun at high noon and earned a place in the Museum of Modern Art’s permanent collection. Movado’s collections cater to diverse tastes, from the contemporary Bold series with vibrant colors to the Heritage line, which revives mid-century classics, and the Sapphire collection, showcasing intricate movements through transparent cases. Notable offerings include the sporty Series 800, the smartwatch hybrid Connect, and the elegant Esperanza for women. Movado watches are crafted with Swiss-made precision, using premium materials like stainless steel, ceramic, and sapphire crystal, adhering to a "less is more" philosophy. Prices range from $300 for entry-level models like the Museum Classic to over $5,000 for luxury pieces such as the Red Label series. Ideal for those who value understated sophistication, Movado combines artistry with horological excellence, making it a perfect choice for both formal and casual wear. Would you like further details on a specific model?